Together With Children Campaign: How the 2020 Telethon Supported Children Facing Hunger
Together With Children was a child-focused campaign by NDTV and World Vision India. Its public fundraising event, the #HungerFreeIndia telethon, took place on May 17, 2020. The campaign aimed to support children and families facing hunger and inadequate nutrition during the COVID-19 outbreak. Its approach combined emergency relief with longer-term recovery and rehabilitation support.
The initiative drew attention to how a household food shortage can affect children’s nutrition and wellbeing. The campaign’s event page described families uncertain about their next meal and invited donors to support relief. It also presented child wellbeing as connected to food and nutrition, education, protection, and the safety of children’s communities.
Campaign at a Glance
| Detail | Information |
|---|---|
| Campaign | Together With Children / #HungerFreeIndia |
| Organising partners | NDTV and World Vision India |
| Telethon date | May 17, 2020 |
| Focus | Support for children and families affected by hunger and inadequate nutrition during the COVID-19 outbreak |
| Fundraising update | The event page reported that more than ₹5 crore had been collected by the end of the two-hour telethon. |
What Happened During the Telethon?
The two-hour event brought together public figures and speakers who discussed children’s needs, nutrition and support for vulnerable families. The campaign page reported that more than ₹5 crore had been collected by the end of the telethon. It also highlighted a painting created by child artist Aarav Verma; the page said its sale raised ₹2 lakh for the cause.
The fundraising effort was designed to help provide immediate assistance while supporting longer-term recovery and rehabilitation. The campaign page also discussed child wellbeing more broadly, including protection from abuse, child labour and child marriage, alongside the role of families and neighbourhoods in children’s lives.
Important Dates
| Date | Event |
|---|---|
| May 17, 2020 | The #HungerFreeIndia telethon took place. |
| May 17, 2020 | The campaign page reported that the two-hour telethon ended with more than ₹5 crore collected. |
What Readers Should Know
Together With Children refers here to the 2020 fundraising initiative, not a current donation drive. The campaign’s reported fundraising total and goals describe that event. Readers interested in World Vision India’s current child-focused programmes should check the organisation’s official website for up-to-date information.
